Marketing Photos for Boise's ACERO Restaurant, in Downtown Boise | Boise Idaho Photographer | Boise Restaurant Photography

ACERO is a popular restaurant in Downtown Boise and the space is airy, bright, vibrant and inviting. I photographed some marketing images for them this past summer, and invited my friends to have lunch and drinks in exchange for being "real people models". It's so much easier to be able to place people I already know in the right light and give direction for a photo as needed, versus photographing a crowd of the restaurant's diners, interrupting their lunch or dinner! ACERO's cocktails were the hit of the photoshoot, and had everyone relaxed, excited and smiling!